Analytics Command Center
Executive Overview — Real-time marketing intelligence across all rooftops
Sessions
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Users
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Leads
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Phone Calls
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VDP Views
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Cost Per Lead
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Traffic Trend
Sessions & Users over time
Sessions
Users
Lead Trend
Form submissions & phone call events
Leads
Calls
Traffic by Channel
Session distribution by channel group
Total Sessions
Anomaly Alerts
Automated metric deviation detection
Top Campaigns
Highest performing ad campaigns by lead volume
| Campaign | Source/Medium | Sessions | Leads | Conv% | CPL |
|---|---|---|---|---|---|
Top Converting Sources
Traffic sources ranked by conversion performance
| Source | Medium | Sessions | Engaged | Leads | Conv% |
|---|---|---|---|---|---|
Period Comparison
Key metrics vs. previous period performance